Sam protects people and organizations and teaches them how to protect themselves.

Sam Rosenberg

“It’s good to have a lifeguard, but it’s better to know how to swim.”  — Sam Rosenberg

Author, speaker and internationally recognized expert on personal security - Sam Rosenberg protects people and teaches them how to protect themselves.

Sam served as an officer in the U.S. Marine Corps, and in the private sector as a close protection specialist for some of the world’s highest profile individuals, including such notables as Tom Cruise, PM Benjamin Netanyahu, and Warren Buffet.  And since 2003, Sam has empowered tens of thousands - from families to Fortune 100 companies - with the skills and mindset elite close protection specialists use to protect public figures.

He is the author of Live Ready – A Guide to Protecting Yourself in an Uncertain World, The Traveler’s Guide to Personal Security, and The Path of the Victor, and is the inventor of the Response Pen (Patent #9,108,454).

Sam’s perspectives on preventing and responding to violence is routinely sought by the news media, podcasts, and influencers nationally.

Outside of work in personal security, Sam forges handmade knives as a traditional blacksmith and practices yoga and functional fitness.  He lives in Pittsburgh, PA with his wife, kids and dogs.

  • Personal Security • Workplace Violence Prevention • Active Shooter and Critical Incident Response • Situational Awareness • Body Language • Threat Assessment • Travel Security

  • Keynote   Workshop   Interview   Breakout   Panel

  • • Live Ready: Fundamentals of Personal Security

    • ASSERT – Active Shooter Survival Escape & Response Tactics

    • RADAR – Advanced Situational Awareness

    • ESCAPE Travel Safety & Escape Tactics for Extreme Situations

    • Spotting the Wolves – Understanding who commits violence and why, how to spot them, and how to stop them.

    • The Path of the Victor – Cultivating an Unbeatable Warrior Mindset

    • Travel Safety & Escape Tactics for Extreme Situations

TESTIMONIALS

"Knowing how to protect yourself from danger is much more than just a skill; it comes with a special brand of confidence, one that fulfills a fundamental human need.   That fundamental itch, once experienced, remains with you and becomes who you are. I’ve used the skills Sam teaches to protect myself, those dear to me, and others throughout my life.  I’ve known Sam for a very long time. He walks the walk. Live Ready is highly recommended.”

— LCDR Larry B. Lambert USNR (Operational SEAL Teams)/Supervising Investigator and Task Force Commander/Clandestine Service Officer


"
 I’ve relied on Sam Rosenberg’s expertise in the corporate security field for over a decade, and his insights have helped me keep a company of over 30,000 employees safe from violent threats. Sam’s programs are dynamic and immediately empowering, distilling incredibly valuable information into practical and simple processes for people in any field or walk of life. I urge you to consider him as an educator or presenter for your organization – you won’t regret it."

— BRIAN SHUTTLEWORTH, Global Director of Security, Fortune 100 Company


"The information provided in Sam's live events and book are powerful and invaluable in empowering our associates to play an active role in safety & security. By understanding and putting into practice the LIVE READY principles, our associates become more confident, resilient, and knowledgeable. These qualities translate to elevating the safety and security of everyone around them at work, in public, at home, and in their lives."

—  SCOTT MCBRIDE, Chief Security Officer, Fortune 500 Company

MeDIa